Our logo consists of a distinctive wordmark and an iconic symbol. In situations where space is limited, we have developed an alternative version referred to as the compact logo. The compact logo is specifically designed to be used when there isn't sufficient space to accommodate the complete logo.

Guide

Colors play a pivotal role in shaping our brand identity, evoking emotions, and establishing visual consistency across our communications. Our brand palette consists of carefully chosen primary and neutral colors that reflect our brand's personality, values, and aspirations. Together, these colors create a powerful and memorable visual experience, capturing the essence of our brand.

At the heart of our brand manual is the Poppins font, a modern and versatile typeface that perfectly complements our brand identity.

Poppins is renowned for its clean aesthetics, combining contemporary design with geometric precision. Its sleek lines and rounded shapes exude sophistication and professionalism, making it an ideal choice for our brand. With a wide range of weights and styles, Poppins offers flexibility in typography, enabling us to establish visual hierarchy and maintain consistency across all brand materials.